Susan E. Tirella, M.Ed., BCBA, is the Executive Director at Autism Continuum Therapies (a Pacific Child and Family Associates company) and is a Board Certified Behavior Analyst.

Ms. Tirella received her Bachelors of Arts in Psychology and Masterís Degree in Special Education from George Mason University in Fairfax, VA and has been working in the field of Applied Behavior Analysis since early 2000. Her professional experience includes direct teaching and consultation through her private practice, staff support and training in public school and home settings, and the oversight of an interdisciplinary pediatric clinic.

Ms. Tirella has worked with individuals with autism and other developmental disabilities ranging in ages from birth to 30 years. She is passionate about advocating for parent support and training and developing meaningful, functional programming for individuals that lead to long term success. Susanís specialties include the application of Verbal Behavior to treatment as well as using Video Modeling to increase pretend play and other skills. She has presented her research on the latter topic at state and national level conferences.

Jeffrey Winter
Chief Executive Officer

Jeff has 37 years of executive experience in senior leadership positions across the healthcare industry and has a demonstrated and progressive track record in multi-facility management, market-based strategic leadership, Hospital and Health System turnarounds and performance improvement. His leadership experience has included faith-based, non-profit and for-profit systems and he has managed success in rural, urban, and suburban markets.

Most recently, Jeff served as the President of Kindred Healthcare's Hospital Division overseeing 125 Long Term Acute Care and Rehabilitation Hospitals in 27 states. Prior to Kindred, Jeff was the President of Group Operations for Dignity HealthCare, operating 14 acute care hospitals in Southern and Northern California. Jeff also served in multiple executive roles with HCA (Hospital Corporation of America) for many years. A graduate of San Francisco University and Golden Gate University Jeff also serves on the Boards of the American Lung Association and the Partners in Care Foundation and is a Fellow in the American College of Healthcare Executives.

Gina T. Chang, PhD, BCBA-D, CA PSY#26473
Chief of Clinical Operations

Gina T. Chang, PhD, BCBA-D, CA PSY#26473 received her Ph.D in Applied Developmental Psychology from Claremont Graduate University with a concentration in developmental disabilities. She is a licensed psychologist and a Board Certified Behavior Analyst, Doctoral level with over 14 years of experience working with persons with autism and other developmental disabilities. Her expertise includes early intervention, parent education, adolescents with autism, school consultation, and staff development. Dr. Chang's research interests include approaches to increasing generalization of skills, alternative and augmentative forms of communication, video modeling, and the implementation of empirically-validated treatment techniques. She has presented her research at numerous national conferences and been published in the peer-reviewed Journal of Special Education Technology. Additionally, Dr. Chang has co-authored a chapter in Ameral, Dawson, Geschwind's Autism Spectrum Disorders (2011). Dr. Chang has served in senior management with companies servicing families with persons with autism and other developmental disorders for the last six years. She currently serves as the Chief of Clinical Operations for Pacific Child and Family Associates. In her role she oversees all clinical service implementation by supporting executive and clinical directors, program supervisors and direct staff in their work with families. She also oversees the development of new programs to best meet the needs of clients.

Mark Russell
Chief Financial Officer

Mark Russell is the Chief Financial Officer for Pacific Child & Family Associates and is responsible for the overall development and management of the companyís financial operations and participates in strategic planning and implementation of the business strategy. Mr. Russell also oversees the Human Resource and Information Technology departments of the company. Prior to joining PCFA, Mark held similar positions for 20 years in specialty pharmaceutical and manufacturing fields and has been instrumental in the long-term profitable growth of each these respective companies. Markís broad experience with companies in unrelated industries adds a great deal of diverse expertise to the leadership team of Pacific Child & Family Associates. He holds a BS in business administration from the University of Southern California and started his career as a Certified Public Accountant with Deloitte & Touche.

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